Designed and produced in Finland

- because we care about who makes our clothes just as much as who we make them for.

THE SCRUNCHIES ARE BACK

You loved our LUMI scrunchies, so now we're bringing them back in black - made out of the same luxuriously soft TENCEL™ lyocell fabric as our NOVA garments.

Braid your hair, put it in a ponytail or up in a messy bun - you choose!

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Our mission

By creating garments that are responsibly produced in Finland, we want to reduce single-use-clothing culture and challenge the image created by the fast fashion industry.

Our garments are designed to look good today, tomorrow, next year and the next decade. 

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